Printing and Imaging Innovations: Upselling

There's a shift underway for to seek out new, more-efficient processes for competitive advantage, and optimizing printing and imaging solutions is one path to get there.

Competition For SMB Printing Dollars Heating Up
Total cost of ownership analyses may not be top of mind for most end users these days. But solution providers that successfully sell TCO benefits can free themselves from the pressure of constantly trying to undercut a competitor's price. The first step in getting clients to see the big price picture is educating them about some basic economic realities. Read More »

» Channel Best-Sellers: Multifunction Printers
Service and quality products kept longtime favorite Hewlett Packard Co. at the top of the multifunction printer category once again, but Lexmark International Inc. and Xerox Corp. gained some ground.

» Solutions That Work: Hit The Managed Print Services Button
The CRN Test Center gives solution providers a how-to guide to offering managed print services.

» Xerox Launches Deal Registration Program
Xerox has launched a deal registration program for its partners, the first of its kind for the Stamford, Conn.-based document imaging company.

» HP Launches Sweeping Expansion of Channel Print Efforts
Hewlett-Packard the world's Number 1 printer manufacturer, said it will aggressively expand its efforts in the imaging and printing channel, target more vertical markets and pump up its investment in solutions through VARs.

» The Power Of Peripherals
Because printers, imaging solutions and displays are the most common of all PC peripherals, resellers often seek opportunities to sell all three products in a single deal.

NEW! How to Tune Up Your Printing Practice
How do you transition from a selling model based on touting speeds and feeds to one that offers real solutions? If it were easy, everyone would do it. This exlcusive E-Book features tips from industry professionals and your peers on how to transition to solutions selling and making the most of services and sales contracts — and other selling strategies.

Download the E-Book »

Printing & Imaging: New Technology Lifts Solution Provider Profits
This exclusive eBook helps solution providers and sales professionals take advantage of new opportunities in today's printing and imaging technology. Brief yet informative, this eBook looks at how to meet customers' demands for quality, performance and price and will show you where today's technology is going next.

Download the E-Book »





Everything Channel's Dan Neel sits down with Rick Wheeler of Informa Software to discuss the HP IQlegal solution, a bundled document imaging solutions, as well as the strategy of how to reach small print market customers. More Videos »

» Five Printing & Imaging Trends to Watch
» 4 Tips for Managed Print Services Success
» New Solution Secures MFPs and Printers
» A New Way to Sell MFPs
» Five Keys to Selling Printing Services to SMBs

Video Archives »
In the new video archive page, you can view several of our exclusive video interviews and events with market players, VARs, SPs and vendors. It's all located in one easy-to-navigate index. Also included: links to the entire Roundtable video discussion with seven major vendors.

Solid Ink White Paper »
Get the details on Xerox's Solid Ink technology. This brief but informative paper discusses the technology, flexibility and cost issues.

Applying Electronic Records Management »
This Xerox White Paper lays out the major issues and challenges of electronic recrords management and how imporant an integrated approach can make this daunting task much easier.